The 5-Minute Guide to Organic Lead Generation

The 5-Minute Guide to Organic Lead Generation

Organic lead generation is a big buzzword in marketing these days. It’s widely touted as a major strategy, particularly for B2B businesses, and rightly so. It’s powerful and it’s not as hard as you might think. Here’s a quick primer you can use as a springboard to launch your own organic strategy. The 5-Minute Guide… Read More

How to Use Automation to Create Personalized Emails

How to Use Automation to Create Personalized Emails

Personalization has become a must-have for any successful digital marketing campaign. And the don’t lie. A study done by Epsilon indicates that 80% of consumers are more likely to make a purchase when brands offer personalized experience. Another study shows that 99% of marketers say personalization helps advance consumer relationship, with 78% claiming it has… Read More

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